On Earth Day, America's beverage
2010-04-23
On Earth Day, America's beverage industry marks environmental commitment
-- Packaging Digest, 4/21/2010 4:01:14 PM
As Earth Day approaches, American Beverage Association members are demonstrating their year-round commitment to the environment. America's beverage companies frequently rely on containers that are 100 percent recyclable, and the industry supports a broad array of initiatives that reduce environmental footprint. Through its Full Circle Plan, the beverage industry is working to reinvigorate recycling in communities throughout the country.
Last fall, the American Beverage Association commissioned a national survey that looked at ways to improve Americans' access to curbside recycling. The survey found that 74 percent of Americans have access to some form of curbside recycling, but that the infrastructure is already in place to expand curbside recycling programs to include millions more.
In addition, the beverage industry has also led in creating "green jobs" for Americans. ABA member companies are building new recycling centers and LEED-certified buildings. The beverage industry is also expanding its delivery fleets to include more hybrid vehicles, and introducing new manufacturing processes to save energy.
"The beverage industry is committed to strong environmental leadership," Neely said. "We will continue pushing forward to engage more consumers in our efforts to recycle and keep our environment clean."
For more information on the beverage industry's recycling and environmental efforts, visit www.ameribev.org.
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