From:Packaging News
Albéa has worked with Arcade Beauty and Axilone on a new design concept for a mini refillable and customisable spray dispenser that can be taken anywhere.
Reload could shake up old standards for samples, travel size products, and other refillable perfume products by offering consumers an innovative design concept.
It offer three major advantages: it is refillable, allowing for the portability of your fragrance by using a refillable flask compatible with all vials; it offers the opportunity to discover new fragrances from leading brands since the collection’s refills are sold at the attractive price of €5; and it can be personalised by the use of customised interchangeable cases.
Albéa worked closely with Arcade Beauty, a world leader in samples and travel size products filling, on project coordination and filling.
The firm also worked with Flacopharm on the 5ml silk-screened vial and with Axilone on injection and on the flask cover.
Reload™ has all the performance benefits of the SP5K engine, the industry standard, ensuring a superior spray quality.
Launched in 1999, the SP5K was the first neutral, miniaturized pump. It provides the protection and neutrality required for delicate formulas thanks to its glass ball and to the lack of contact between the fragrance and any metal parts.
Albéa will introduce Reload at Luxe Pack Monaco 2015.
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